Meta Ad Campaigns That Fill Your Diary
Facebook and Instagram ads aimed at homeowners in your area who are planning work right now, not people who might think about it next year.
Most trades who try Meta ads get burned once and never go back. Usually it is the same story: a boosted post, a vague offer, and a load of tyre kickers asking for a price on a job they were never going to book. That is not an ad problem, it is a targeting and message problem.
We build campaigns around one specific job you actually want more of, whether that is full bathroom refits, kitchen installs, flat roofs or garden transformations. The creative shows real work and real prices, so the people who click already understand roughly what they are getting into.
From there we test relentlessly. New angles, new hooks, new audiences, week after week, so the cost per enquiry keeps falling instead of drifting up while nobody is watching.
One bathroom business went from word of mouth and a directory subscription to over £40,000 in confirmed job value in under a month of going live.
What's included
- Campaign strategy built around your highest value job type
- Ad copy and creative written for home improvement buyers
- Local audience targeting and daily budget management
- Weekly testing of new hooks, angles and audiences
- Lead form or landing page setup, whichever converts better for you
- Plain English reporting: enquiries, cost per enquiry, booked jobs
Other services
Ready to keep the diary full?
Tell us what you fit and where you work. We'll tell you honestly whether we can fill your calendar, and what it takes.